Lighttopic.com Blogs

June 16, 2010

Be smart with SEO

Filed under: SEO — admin @ 3:42 am

Everyone involved in Internet marketing knows what seo or Search Engine Optimization. There are many tricks that can improve the rank website. EES is divided into elements on-page and off-page. Most webmasters make through optimization. Simply because this is fairly easy if you know what and how. On the other hand, many companies offer seo services. Unfortunately, the quality of service varies from the above approaches for optimization of wasteTime and money. The reason is that what the efforts of SEO is useless unless you can see or measure the effect of optimization. The only measurable elements are the positions in the search results. Even if you do not do SEO for your website, you must regularly check your pages in the positions for each target keyword.

On-page SEO is basically very simple. However, if you do not create their own pages so you have little to do SEO. Except Create keyword Frequency right, it can not create elements on the page you need. In such cases, web designer or person, the management system web content must apply to do basic on-page SEO. This Means placement minimum target keyword in the title and meta description, header tags for titles and subtitles, and ' use of keywords in the anchor text of internal links. All these elements are easily verifiable and can simply place the source of the page.

Off-Page> SEO means creating many new connections as possible. Three factors are important: page PageRank of the link, the nofollow attribute and anchor text. The higher the PageRank of the page with the link the more you pay. Most blogs and forum links are marked with the nofollow attribute. This attribute specifies the search engines (Google in particular), not on the link and follow the links that do not contribute to the PageRank of the target page. Anchor text says, what is the landing page like thisshould contain the right keywords. Off-page SEO is usually the main activities of the SEO Company. It is also your most important optimization strategy.

But if you want to be smart your competition with SEO – you can see the most powerful instrument that is usually overlooked! The best way, tactics and tricks that you used to reach the competition is to analyze their Web sites. If they can do it, you can do. And you can do better and more effective. With all its methods and applicationSome new approaches to increase the rankings.

Basically, SEO is not rocket science. And 'more art than science. You need only basic knowledge, tools and time.

June 14, 2010

SEO Tips – Some SEO myths more

Filed under: SEO — admin @ 10:00 pm

In a recent article, I went on some of the biggest seo myths. Why are there so many of them could not break through them all. So in this article, or someone else had chosen a few seo myths, I'm sure you thought at one time. Do not feel bad. Everyone, even I fall for this at some point in time. It takes a while 'to jump into the shell and realize that people feed you're just a bunch of horse manure. Anyway, I hope you find thesebe helpful.

I will begin with a myth that drives me crazy. And 'that your website is crawled by search engines, or do more specifically, how not to have crawled. Many people have the impression that simply by adding code to the robots.txt file, this is the trick. Unfortunately not. Search engines are ways around this. The only real way to make your site is crawled to avoid getting protected with a password. Sun search enginessimply can not be passed. Sorry, but if you want, infallible, this is the only option.

Then we have this myth … You know that description that you see every time a keyword for search? People had to be led to believe that this description is what you call in your meta tags. Well, here's another one that is blown out of the water. Search engines crawl your site and choose little bits of phrases that are relevant to the touch, and add it toDescription. So do not be surprised if when you run a search engine to your site on the list that is not exactly like you thought it was.

Here is one of my favorites. The higher the page rank, the higher you will rank in the lists. While at once Page Rank has helped a bit ', is now almost useless. Google has recently been some important changes in the Page Rank will be made and dealt with honestly, even thought no more. And 'as useless as you are too closeto obtain. Yes, I know … Some people will never believe, and that's fine. But I do not even know what are the ranks of the side of my pages … nor do I care.

There you have it. Only a few pieces of misinformation that can fit under the cap. And the sad part is … this is just the tip of the iceberg. Maybe write an article in the future with a little 'warmer seo. And who knows … maybe one day, these myths will be a thing of the past.

One can onlyHope.

To your success,

Steven Wagenheim

Older Posts »

Powered by WordPress